Pentax has unveiled the new mirrorless K-01 interchangeable lens camera, designed by Marc Newson. Featuring a contemporary yet classic style, the K-01 provides discriminating photographers with a full array of advanced functions and user-friendly features in a camera body with remarkable form and function.
Available in black, white and Newson's signature yellow colors, the new K-01 features the designer's autograph logo stamp on the bottom of each camera.
The famed designer's touch also is evident in a new smc PENTAX-DA 40mm F2.8 XS interchangeable lens. As the world's thinnest interchangeable lens, the new 40mm combines with the PENTAX K-01 camera body to deliver a unique mirrorless ILC system that is perfect for photographers who are as keen on design as they are on performance.