The Association of Independent Commercial Producers (AICP) has recently unveiled guidelines for digital production that outline best business practices for digitally produced content, including interactive, visual effects, design, and animation.
"These guidelines help to establish a roadmap for good business practices. We hope that all companies that produce content digitally - as well as their clients - will use this document to shape expectations," said Matt Miller, President and CEO of the AICP.
"This new resource creates a framework for discussing business terms, and through constant use, will become the industry standard."
A committee comprising Callif, AICP Digital Chapter Vice President Anders Wahlquist of B-Reel, Paul Babb of Rhythm + Hues, Gary Giambalvo of theSTUDIO, Lucia Grillo of PSYOP, Javier Jimenez of Motion Theory, Max Oshman of thelab, and Dave Skaff of The Science Project spearheaded the creation of the guidelines.