Absolut Unique is a limited edition of nearly four million uniquely designed and individually numbered bottles.
ABSOLUT used twenty-two colours for the coating, five for the splash guns and sixteen colours for the fifty-one pattern types to create the unique bottles.
Every bottle is a one-of-a-kind work of art - uniquely designed, individually numbered and decorated with bright colours and patterns.
"Absolut Unique is a daring concept, even for a company as passionate about creativity as ABSOLUT," commented Jonas Tahlin, Vice President Global Marketing at The Absolut Company. "Anyone could do one or two unique products. We're making close to four million."