PromaxBDA Europe 2013 will be held on March 11-12, in Paris, France. David Shing, Digital Prophet from AOL, will keynote for the conference.
"We are thrilled to be bringing next year's event to Paris - the center of global design, and to support the television promotion, marketing and design community by welcoming David Shing to our European stage," commented PromaxBDA President & CEO, Jonathan Block Verk.
"David is one of the most innovative leaders in the digital space with a unique global perspective on issues and trends impacting our community today. We look forward to his inspiring presentation."
David will take the PromaxBDA audience to the playground of the new digital reality. He will investigate trends of the ever-shifting digital landscape and explain why marketers must move away from 'campaigning' at consumers and move towards conversing with them.
The continued evolution of the television landscape has created a resurgence of creativity and a re-energized approach to marketing and promotion, making the conference theme, Renaissance, a fitting anchor for the 2013 edition.
After a period of negativity and dwelling on economic crisis in the region, the creative world is ready to respond with new ideas.
The conference will bring in visionary speakers and trendsetters to present their take on the Renaissance of creativity.
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