& Other Stories, the new fashion brand of H&M, will launch its first collection during Spring 2013. The brand will offer a wide range of shoes, bags, accessories, beauty and ready-to-wear.
The lines are diverse, ranging from masculine tailoring to feminine chic and are designed to provide endless styling choices.
& Other Stories aims to design lasting wardrobe treasures within a wide price range. In the creative ateliers in Paris and Stockholm diversified fashion collections are designed with great attention to detail and quality.