My Trademark Can Beat Up Your Trademark

My Trademark Can Beat Up Your Trademark

Organized by AIGA San Francisco, My Trademark Can Beat Up Your Trademark is a brown bag discussion looking at the legal implications of creation successful brand identities.

Linda Joy Kattwinkel, Intellectual property and arts attorney with Owen, Wickersham & Erickson and Shel Perkins, Management Advisor at Shel Perkins & Associates will lead the session.

The talk will examine the essential elements that make an identity strong or weak from a legal standpoint.

They'll discuss the strategies for avoiding infringement and defending trademarks in a crowded and competitive marketplace, as well as the limited situations in which the laws of fair use and parody allow trademarks to be copied.

more: aigasf.org (118)

AIGA San Francisco

  • Filed under Branding Design
  • Last updated
  • 98,868 impressions, 4,544 clicks