Studio Parr was tasked by Lindfield Coffee Works, an independent artisan roastery & coffee bar based in a vibrant Sussex village famed for its quintessentially English pond and wild fowl, to create an exciting new look that reflected their strong sense of locality and artisan process.
Each single origin coffee has its own graphic label, creating a perfect juxtaposition of traditional and modern elements. Along with the new packaging, the branding is being rolled out across stationary and website.
"We wanted the branding and packaging to feel like a true representation of the village, and what better way than to hero beautiful linocut illustrations of the local characters, individually stamped onto each bag of hand-roasted coffee," commented Will Parr, Creative Director, Studio Parr.
