Gruppo Pozzi recently created an installation for the 2017 Fuorisalone. The installation, 'Timeline,' offers a journey through the evolution of retail: the past, present, and future of product display are found within a series of geometrical elements creating an organic installation.
Over seventy wooden layers with a chromatic contrast invite the visitors to enter the path and observe the exhibition. The evolution of retail is explained through a reconstruction of an '80s store,' a 'today's shop' and finally a glimpse of 'tomorrow's display' concept.