Roca has launched a special edition of its international design competition 'jumpthegap,' focused on proposing new products or services related to the functions of the bathroom space, such as sanitation, hygiene, and wellbeing, but that could now be required in so many spaces, public or private, in a covid scenario.
"We are facing a new scenario, a 'new normal,' with new needs in all aspects related to personal hygiene, cleaning and disinfection, that will not be limited to the bathroom, but will spread further in other areas," commented Xavier Torras, Roca Brand Communications Director. "The perception of users in regard to moving in a safe environment and using safe products, both at home and in the public sphere, will be vital in this new context and for this reason, Roca launch this competition with a brief that is not only limited to the bathroom space."
Through this special edition, Roca asks entrants to create and share proposals that give added value to the new needs of society, with the aim of generating ideas for a better future. The competition will award 5 prizes of €1,000 each to the 5 selected projects.
The deadline for submissions is June 23, 2020.
more: jumpthegap.net (265)