New York Festivals International Advertising Awards is now open for entries for the 2021 competition. In a year marked by an avalanche of upheaval within the industry, NYF opens for entries with two new specialty awards created to celebrate work initiated throughout this year of dramatic change.
The Signal Award will honor campaigns produced in this incredible year of noise that cuts through with the strongest signal about the unprecedented issues of 2020.
The Pivot Award will honor work that demonstrates the most challenging, effective, and creative PIVOT of a pre-pandemic plan to a new creative plan that bravely delivers ROI in this extraordinary year.
"As always NYF is about celebrating the work. Our goal is to provide categories that reflect the evolving industry trends and honor break-through creative work emanating from around the globe," said Scott Rose Executive Director, New York Festivals Advertising Awards. "The work created this year illustrates empathy, imagination, and intelligent execution under unique circumstances. We believe this new work merited specialty awards designed to reflect the challenges of the year and showcase their excellence."
The deadline to enter the 2021 Awards is February 26, 2021.
more: nyfadvertising.com (243)