iF has unveiled the winners of its 67th iF DESIGN AWARD. This year, the competition received close to 10,000 products and projects, which were evaluated by 98 international design experts on the iF Jury. The 75 most outstanding works have been honored with the highest award, the iF gold award 2021.
"Close to 10,000 registrations are a convincing vote of confidence in the work of iF and the iF jury - from both industry and the creative sector," commented Jury chairperson Fritz Frenkler. "Due to the pandemic, the entire jury process was conducted digitally this year, which demanded a lot from us, the jurors - but the conditions created by the iF team for this were extremely professional. The topic of hygiene/pandemic was of course also reflected in the submissions. Many of the solutions deal with this issue, but only in the rarest cases are they fully developed. There's still a lot of potential there - but it gives us a ray of hope."
"Prof. Dieter Rams has been beating the drum for constant discourse and to attract attention to the topic of mass consumption and oversupply in the selection of products available for some 40 years," added Jury chairperson Sam Hecht. "It is necessary to create sustainable solutions that include reuse and recycling. At this year's awards, I had the impression that designers have indeed finally woken up and are addressing these issues. Anyway, the awards show a step in the right direction. This becomes particularly obvious in some of the iF gold awards."
more: ifworlddesignguide.com (322)