100 Visual Ideas, 1000 Great Ads

In 100 Visual Ideas, 1000 Great Ads, the French blogger and undercover advertising expert Joe La Pompe exposes the not-so-secret visual recipes behind successful ads. La Pompe extracts the 100 most popular visual ideas and recurring subjects from the world of advertising. He then presents the ten best campaigns from around the world that are based on each of these themes, yet have implemented them in a variety of different ways.

Amazon

Author Joe La Pompe, Mike Koedinger

ISBN 9783899554625

Category Advertising Books

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