NBCPolitics Partners with foursquare to Launch Presidential Election Campaign Check-Ins

NBCPolitics Partners with foursquare to Launch Presidential Election Campaign Check-Ins

NBCPolitics announced an exclusive election partnership with foursquare. The "Campaign Check-ins" data visualization on NBCPolitics website will display check-ins from President Obama's campaign team and the Republican presidential candidates' campaign teams as they travel across the country on the campaign trail. People will also be able to view real-time check-ins from the NBC News journalists embedded with the Republican presidential candidates' campaigns.

Method designed and developed the interactive experience for NBCPolitics. Central to this experience is an interactive map that is designed to reveal a narrative about the 2012 election. The data visualization of foursquare check-ins will allow users to view candidate and campaign activity both in real-time and over time. The map will visually tell the history of the campaign trail, activity, and milestones and also indicate the successes or failures of the candidates.

The interactive "Campaign Check-ins" map, which will be available in January 2012, will put users in the middle of the campaign trail excitement by enabling them to see which events candidates attend and the types of venues where they choose to make campaign stops.

Method