Cartils has recently designed a new range of liqueurs for De Kuyper Royal Distillers. This new range of liqueurs has the potential to re-invent the cocktail environment and allows for the creation of modern interpretations of old favourites.
The flavors of the new range include Ginger, Lapsang Souchong tea, Elderflower, Lemongrass and Spicy Chilli. The design for the range needed to character of each of the unique flavors and was achieved through the use of typography, as well as the background pattern.
The gold in the label adds to the premium character of the brand. Still the brand presentation remains loyal to the typical De Kuyper range, building on its great reputation.