Carl Hansen & Son recently opened its new flagship showroom in New York's Flatiron District. Located at 251 Park Avenue South in a historic prewar building, the new 7,659 square foot, full floor space has been designed as an inspirational and loft-like apartment rather than a traditional showroom.
The new showroom is comprised of three separate glass-enclosed concept rooms inspired by the New York loft interior, each with its own theme and color palette. These include a dedicated space for contract projects, a 'spotlight' room celebrating Carl Hansen & Son's distinctive soft, neutral tones, and the Wegner room, which pays tribute to the brand's long-standing collaboration with the legendary designer Hans J. Wegner. A dedicated materials lab will also allow architects and specifiers to review samples and finishes for their projects.
Surrounding the concept spaces is a series of open lounge areas that give the showroom a relaxed, residential atmosphere. At the heart of the space is a state-of-the-art working kitchen and dining area to host regular events for the architecture & design community and private clients.
"New York is a renowned center for modern design. Our timeless aesthetic has been so well received here, perfectly complementing both contemporary and classic interiors," stated Thomas Vagner, Carl Hansen & Son's President of Americas. "Our plan for the new showroom is to create a dynamic and exciting space - using it to host meetings, exhibitions and events. I look forward to bringing architects, interior designers, dealers and private customers together in our new showroom."